For 2024, we confirm our commitment to environmental sustainability through our collaboration with Treedom.
Thanks to the Controlled Change project, since 2022, we have planted 2,000 trees in eight countries, contributing to the absorption of 403,700 kg of CO₂ and improving the quality of life in local communities.
Our corporate forest represents much more than a symbolic gesture. Each tree plays a fundamental role in combating the climate crisis, enhancing biodiversity, protecting the soil, and offering economic opportunities to rural populations. The selected species, including Cocoa, Avocado, and Lemon, are integrated into sustainable agroforestry systems that respect nature and support local economies.
Thanks to this initiative, we have reforested 35,874 m², creating measurable positive impacts: the projects, developed in collaboration with communities in Tanzania, Madagascar, Kenya, and other countries, have also introduced economic alternatives such as beekeeping and fruit production. Specifically, the project in Tanzania includes planting fruit trees near traditional water sources, reducing the exploitation of natural resources. These efforts not only absorb CO₂ but also raise community awareness about the sustainable use of resources.
We are proud to be part of the change alongside Treedom, strengthening our commitment to building a greener future for us and for generations to come.